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Product type | Ice cream |
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Owner | Unilever |
Produced by | Heartbrand |
Country | Denmark |
Introduced | 1989 |
Tagline | True to pleasure |
Website | Official website |
Magnum is a brand of ice cream and the company's namesake, originally developed and produced by Frisko in Aarhus, Denmark, a part of the British company Unilever.[1][2] It is sold as part of the Heartbrand line of products, which is owned by Unilever in most countries and is available in sticks, tubs and bites. In Greece, the Magnum brand name has been owned by Nestlé since 2005–2006 following the acquisition of Delta Ice Cream, so the Unilever ice cream uses the name Magic.