Redirect to:
Marketing consultants are individuals or companies who provide marketing advice on the specific issues faced by the client. There are many types of marketing consultants including strategic thinkers, project managers, and brand image specialists.[1]
There are many types of professionals that a small business owner can partner up with to develop and execute a marketing campaign. Traditionally, small business owners would contact an Ad Agency, who would create and execute a marketing campaign. With the rise of the internet, many more marketing experts have risen to assist small business owners with their promotional needs.
Many small businesses find establishing an in-house marketing team cost-prohibitive. Marketing consultants provide access to marketing knowledge and skills that would otherwise be inaccessible to them.[2]