Marketo

Marketo, Inc.
Company typeSubsidiary
Nasdaq: MKTO
IndustryMarketing software
Founded2006; 18 years ago (2006)
Founder
  • Phil Fernandez
  • Jon Miller
  • David Morandi
Headquarters
San Mateo, California
,
US
Products
  • Marketo Engagement Platform
  • Marketo Lead Management
  • Marketo Sales Insight
  • Marketo Revenue Cycle Analytics
  • Marketo Social Marketing
ParentAdobe Inc.
Websitemarketo.com

Marketo, Inc. is an American software company, with its headquarters in San Mateo, California. Marketo develops and sells marketing automation software for account-based marketing and other marketing services and products, including SEO and content creation.[1][2][3]

In 2018, Marketo was acquired by Adobe Inc.[1][4]

  1. ^ a b Odden, Lee (2012-04-17). Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing. John Wiley & Sons. p. 18. ISBN 9781118167779. marketo.
  2. ^ Rampton, John (20 November 2017). "7 Marketing Automation Tools That Could Change Your Small Business". Retrieved 28 November 2017.
  3. ^ Wolenik, Marc (2014-04-25). Microsoft Dynamics CRM 2013 Unleashed. Sams Publishing. ISBN 9780133518375.
  4. ^ "Adobe gets its company, snaring Marketo for $4.75 billion". TechCrunch. 20 September 2018. Retrieved 2019-10-23.