Meatless Monday

A Meatless Monday event in Israel in 2010

Meatless Monday and Meat Free Monday are international campaigns that encourage people to not eat meat on Mondays to improve their health and the health of the planet.

In 2003, Meatless Monday, founded by marketing professional Sid Lerner,[1][2][3] is a non-profit initiative of The Monday Campaigns Inc. in association with the Johns Hopkins Bloomberg School of Public Health Center for a Livable Future. Meatless Monday is based in the United States.

In 2009, Meat Free Monday was founded by Paul McCartney, along with his daughters Mary McCartney, and Stella McCartney.[4]

  1. ^ Grayce West, Melanie (March 15, 2013). "Ad Man's Meatless Mission". Wall Street Journal. Archived from the original on August 28, 2021. Retrieved August 28, 2021.
  2. ^ Munno, Greg (April 1, 2012). "Making the Most of Monday". Syracuse University Magazine. Vol. 29, no. 1. pp. 36–39. Archived from the original on August 28, 2021. Retrieved August 28, 2021.
  3. ^ Aubrey, Allison (August 9, 2010). "Campaign Aims To Make Meatless Mondays Hip". NPR. Archived from the original on December 18, 2018. Retrieved August 28, 2021.
  4. ^ Official website of Meat Free Monday campaign, a not-for-profit campaign launched by Paul McCartney, Mary McCartney, and Stella McCartney