Media in Little Rock, Arkansas

The Little RockPine Bluff media market, which encompasses the state capital and two of the largest metropolitan areas in the U.S. state of Arkansas, maintains a variety of broadcast, print and online media outlets serving the region. The Little Rock–Pine Bluff market includes 38 counties in the central, north-central and west-central portions of the state, serving a total population of 1,172,700 residents ages 12 and over as of 2021. As of September 2021, it is ranked as the 59th largest American television market by Nielsen Media Research and the 92nd largest American radio market by Nielsen Audio.[1][2]

The Little Rock–Pine Bluff designated market area is served by 13 television stations (nine full-power and four low-power digital stations) and 54 radio stations (11 AM/MW stations, 28 full-power and five low-power FM stations, and 10 low-power FM translators) licensed to communities within 30 miles (48 km) of downtown Little Rock, along with nine television stations (three full-power and six low-power digital stations) and 110 radio stations (17 AM/MW stations, 55 full-power and six low-power FM stations, and 32 low-power FM translators) serving counties outside of the core metropolitan area.

The following is a list of newspapers, magazines, radio, television, and online media that currently operate or have previously operated in Central Arkansas. In addition to referencing broadcast media outlets that serve the immediate Little Rock–North Little RockConway and Pine Bluff metropolitan statistical areas (MSA), the article also lists television and radio stations licensed to non-metro counties within the broader Little Rock–Pine Bluff DMA.

  1. ^ "U.S. Local TV Market Rankings" (PDF). Nielsen Media Research. Archived from the original (PDF) on February 24, 2022. Retrieved February 23, 2022 – via Out of Home Advertising Association of America.
  2. ^ "Radio Market Survey Population, Rankings & Information: Spring 2021" (PDF). Nielsen Audio. Retrieved February 23, 2022.