MiCab

MiDriver
FormerlyMiCab (2012-2019)
Company typePrivately held company
IndustryVehicle for hire, IT
FounderEddie Ybanez
Kenneth Baylosis
Headquarters,
Area served
Philippines - Cebu City, Davao City, Iloilo, and Metro Manila
Key people
  • Kenneth Baylosis (CEO)
ServicesVehicle for hire
Websitewww.micab.co

Micab is a mobile app for hailing taxicabs in the Philippines. It was founded in 2012 and is headquartered in Cebu City.[1] The company operates in Cebu City, Davao City, Iloilo, and Metro Manila.[2][3]

Unlike other taxi hailing mobile apps, Micab does not monetize from users. Instead it monetizes through companies and brands who want to reach its substantial user base.[4]

  1. ^ Limpag, Max (July 23, 2017). "Micab takes on Uber, Grab, ties up with Manila taxi fleet". Philippine Daily Inquirer.
  2. ^ "'Micab' taxi-hailing app service not yet in Manila, clarifies CEO". Rappler. August 15, 2017.
  3. ^ "Micab partners with taxi group". SunStar. September 27, 2017.
  4. ^ GALOLO, JEANDIE O. (July 29, 2015). "miCab seeks Cebuano support, turns to advertising as revenue stream". SunStar.