American internet and media company
Mic Type of site
News Available in English Founded 2011; 13 years ago (2011 ) (as PolicyMic)[ 1] Headquarters , U.S.
Owner Bustle Digital Group Founder(s) Chris Altchek Jake Horowitz URL mic .com Registration Optional Current status Active
Mic is an American internet and media company based in New York City that caters to millennials .[ 2] [ 3]
Originally known as PolicyMic , it rose to prominence after its on-the-ground coverage of the Tunisian Revolution in 2011.[ 4] [ 5] In April 2014, the company reached 19 million unique monthly visitors.[ 6]
On November 29, 2018, Mic laid off the majority of their staff—60 to 70 people[ 7] —after Facebook canceled a deal to publish a news video series.[ 8]
^ "PolicyMic.com WHOIS, DNS, & Domain Info" . DomainTools. Retrieved July 5, 2016 .
^ "Mic's plans to become a millennial media powerhouse" . Fortune .
^ "Mic: Media company for millennials" . Fox5NY.com. Archived from the original on August 23, 2017. Retrieved August 2, 2016 .
^ Brown, Abram (May 28, 2014). "The Media Startup Getting 20-Year-Olds To Talk About More Than Cat Pictures" . Forbes . Retrieved June 16, 2014 .
^ Dietz, David (January 19, 2011). "Snapshot of a New Tunisia: An Uneasy, But Hopeful Calm" . PolicyMic. Archived from the original on May 8, 2014. Retrieved January 19, 2015 .
^ Stelter, Brian (April 28, 2014). "Another $10 million in funding for PolicyMic, a startup with shades of BuzzFeed and Upworthy" . CNNMoney . Retrieved June 16, 2014 .
^ "Pivoting to nowhere: How Mic ran out of radical makeovers" . Digiday . November 30, 2018. Retrieved November 30, 2018 .
^ Kafka, Peter (November 29, 2018). "Mic has laid off the majority of its staff" . Recode . Retrieved November 30, 2018 .