Motion graphic design

A photo of After Effects being used in a motion graphics project

Motion graphic design, also known as motion design, is a subset of graphic design which combines design with animation and/or filmmaking, video production, and filmic techniques.[1] Examples include kinetic typography and graphics used in film and television opening sequences, and station identification logos of some television channels.

Both design principles and animation principles are important for good motion design.[2]

Some motion designers start out as traditional graphic designers and later incorporate motion into their skillsets, while others have come from filmmaking, editing, or animation backgrounds, as these fields share a number of overlapping skills.[3]

  1. ^ Cite error: The named reference challenges was invoked but never defined (see the help page).
  2. ^ "A Guide to Motion Design". Lottie. 26 August 2022. Retrieved 8 May 2023.
  3. ^ "Everything You Need to Know About Becoming a Motion Graphics Designer". www.rasmussen.edu. Retrieved 2020-02-04.