"My Trigger" | ||||
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Single by Miike Snow | ||||
from the album iii | ||||
Released | 9 September 2016 | |||
Genre | ||||
Length | 3:12 | |||
Label |
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Songwriter(s) |
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Producer(s) | Miike Snow | |||
Miike Snow singles chronology | ||||
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"My Trigger" is a song performed by Swedish indie pop band Miike Snow from their third studio album, iii (2016). Written and produced by the band, the song contains elements from J Dilla's "The Diff'rence" (2006), which samples "Fruitman" (1974) by Kool & the Gang. The writers of both compositions obtained writing credit. "My Trigger" is an electropop and indie pop song, the lyrics of which speak of spending a weekend with a stripper. Lead singer Andrew Wyatt also revealed that it comments on the sex industry in the United States. The song was released on 9 September 2016, through Jackalope and Atlantic as the third single from iii.
Critical response to "My Trigger" was generally positive; the majority of critics applauded its pop sound and production, although some felt it lacked depth. The single became the band's second entry on the American Alternative Songs chart, peaking at number 37. The accompanying music video was directed by Ninian Doff and depicts a dramatization of the 1962 Cuban Missile Crisis where John F. Kennedy and Nikita Khrushchev express doubts about pushing a button to start a nuclear war. The video received positive reviews as critics praised its choreography and entertainment value.