Myaku-Myaku

Myaku-Myaku (ミャクミャク, Myakumyaku), officially stylized in all caps as MYAKU-MYAKU, is the mascot and yuru-chara representing Expo 2025, an upcoming world's fair scheduled to be held between April 13 and October 13, 2025, in Osaka, Japan. It was designed by picture book illustrator Kouhei Yamashita [ja] and named through a public contest by entrants Miyuu Kawakatsu and Hinata Sakuda in early 2022.^[1]