National Savings Movement

A World War I savings card showing the Swastika symbol subsequently abandoned by the movement.
A 1940 poster by Tom Purvis for the National Savings Committee.
A World War II badge showing St. George and the Dragon and the slogan "Lend to Defend".
A British 1951 savings stamp.

The National Savings Movement was a British mass savings movement that operated between 1916 and 1978 and was used to finance the deficit of government spending over tax revenues.[1] The movement was instrumental during World War II in raising funds to support the war effort. In peacetime the movement provided an easy and safe way for ordinary people to save small sums of money. The movement grew to around 7 million members before ceasing during the 1970s as more modern methods of saving took over. Savings products promoted by the movement typically offered a low level of return but the safety of a government guarantee.

  1. ^ "National Savings Movement Records,". www.archiveswales.orveg.uk. Retrieved 24 March 2011.