The New Look was the name given to the national security policy of the United States during the administration of President Dwight D. Eisenhower. It reflected Eisenhower's concern for balancing the Cold War military commitments of the United States with the nation's financial resources. The policy emphasized reliance on strategic nuclear weapons as well as a reorganisation of conventional forces in an effort to deter potential threats, both conventional and nuclear, from the Eastern Bloc of nations headed by the Soviet Union.[1]