 |
 Logo used since 2021, a mix of 1934 and 2011. | |
| Product type | Skin and body care |
|---|---|
| Owner | Beiersdorf AG |
| Country | Germany |
| Introduced | 1911 (as Nivea) |
| Related brands | |
| Markets | Worldwide |
| Website | nivea |
Nivea (German pronunciation: [niˈveːa] ,[1][2] stylized as NIVEA) is a German personal care brand that specializes in skin and body care. It is owned by the Hamburg-based company Beiersdorf Global AG. This was the origin of Eucerin brand. Nivea comes from the Latin adjective niveus, nivea, niveum, meaning "snow-white".[3]
During the 1930s, Beiersdorf produced various products such as tanning oils, shaving creams, shampoo, facial cleanser, and toners. In World War II, the trademark "NIVEA" was expropriated in many countries. After the war, Beiersdorf bought the rights back. During the 1980s, the NIVEA brand expanded into a wider market.
- ^ Kleiner, Stefan; Knöbl, Ralf; Mangold, Max (2015). Das Aussprachewörterbuch (7 ed.). Berlin: Duden. p. 634. ISBN 978-3-411-04067-4.
- ^ Krech, Eva-Maria; Stock, Eberhard; Hirshfeld, Ursula; Anders, Lutz Christian (2010). "NIVEA". Deutsches Aussprachewörterbuch. Berlin, New York: De Gruyter. ISBN 978-3-11-018202-6. Retrieved 2011-06-16.
- ^ "Latin Word Niveus". LatinWordList.com. Archived from the original on 2010-12-20. Retrieved 2011-04-16.