Now Rock

This article is about the channel that was named Massive R&B from 2011 to 2013 and Now 90s from 2017 to 2022. For the most recent Massive R&B channel, see Now 70s. For the UK album series that the channel was once similarly named after, see Now That's What I Call the 90s. For the similarly named album in the U.S. series, see Now That's What I Call the 1990s. For the 2016 compilation album in the U.S. series, see Now That's What I Call Rock.

Now Rock
CountryUnited Kingdom
Programming
Language(s)English
Picture format16:9 576i SDTV
Ownership
OwnerPenny Street TV Ltd[1] (Universal Music Group)[2]
Sister channelsNow 70s
Now 80s
Now 90s & 00s[3]
Clubland TV
History
Launched23 November 2010
Former namesWTF (2010–11)
Massive R&B (2011–13)
Planet Pop (2013–15)
Chilled TV (2015–17)
Chilled 90s (2017)
Now 90s (2017–2022)
Links
Websitewww.nowmusic.com

Now Rock is a British free-to-air music television channel, focusing exclusively on playing rock music for 10 months of the year, with a sister channel called Now 90s featuring rock hits from the 1990s available in other territories. For the other two months, Now Christmas takes over with their Christmas service not only playing hits from the 1990s.

The channel originally launched on 23 November 2010 as WTF (Weekly Top Forty).[4]

It reaches a million viewers in Sky alone each month. The channel is only allowed to have two ad-breaks an hour.

  1. ^ https://static.ofcom.org.uk/static/radiolicensing/html/tv/cs/dtps101605ba2nowrock.htm
  2. ^ https://rxtvinfo.com/2024/now-music-prepares-to-plug-gap-left-by-music-channel-closure/
  3. ^ https://static.ofcom.org.uk/static/radiolicensing/html/tv/cs/tlcs105375ba1now90s00s.htm
  4. ^ "WTF Music Channel Branding". Engine Creative. 15 December 2010.