Now Software, then based in Portland, Oregon, was acquired by Qualcomm in 1997.[4][5][6] At the time of acquisition, Qualcomm reported (based on data from the company and from industry research firm Softletter) that Now Software was the "71st-largest software company in the U.S. with close to two million users" of its products.[4] Qualcomm also noted that Now Software's products had won high praise, "including Product of the Year, multiple Editor's and Reader's Choice honors and seven World Class Awards".[4] In 1999, the intellectual properties of the original company, including the name, were acquired by Power On Software, which relaunched the company and name.[7][2][8]
On August 27, 2009, the company released Now X, the successor to Now Up-to-Date & Contact.[9][10][11] Now X was rated poorly by Macworld, which called it "a program that doesn't rise anywhere near the level of its predecessor".[10]
In March 2010, the company suspended its day-to-day operations.[1][2][12]
Two of the original programmers of Now Up-to-Date, Dave Riggle and John Chaffee, moved on to found the software company BusyMac,[14] which produces the software applications BusyCal and BusyContacts, filling a similar niche market to the one filled by Now Up-to-Date & Contact.[15][16][17]