Oroton

Oroton
Company typePrivate
ASXORL
IndustryRetail
Founded1938
FounderBoyd Lane
HeadquartersSydney
Key people
Sophie Holt Creative Director, Jennifer Child CEO, Will Vicars Owner
ProductsLuxury goods
Websiteoroton.com

Oroton is Australia's oldest luxury fashion company founded in 1938. The company's main product category is leather bags for women and men. The company sells other products such as eyewear, accessories and small leather goods, and launched its ready-to-wear apparel line in 2019.[1] The company is based in Sydney and has close to 50 stores and concessions across Australia and Malaysia. Sophie Holt was appointed creative director in 2018.[2] Oroton revolutionised fashion in Australia in the 1950s by replacing traditional materials used for evening bags with interwoven metallic mesh - a product invented in Australia and commonly known as Glomesh. Oroton is known for its signature mesh evening bags, which are still sold today.[3][non-primary source needed]

  1. ^ "Home". oroton.com.
  2. ^ "Ushering in a new era at Oroton: Meet the woman reinventing the Australian label". 30 January 2019.
  3. ^ "Home". oroton.com.au.