Orson Welles acted in a series of advertisements for Paul Masson California wine from 1978 to 1981, best known for their slogan "We will sell no wine before its time," becoming a much-parodied cultural trope of the late 20th century.[1] Years later, the commercials regained notoriety when a bootleg recording of out-takes was distributed, showing an apparently inebriated Welles on the set of one of the commercials.[2]