| |||||||
Founded |
| ||||||
---|---|---|---|---|---|---|---|
Commenced operations |
| ||||||
AOC # | 2009006[1] | ||||||
Hubs | Manila | ||||||
Secondary hubs | |||||||
Focus cities | Zamboanga[2] | ||||||
Frequent-flyer program | Mabuhay Miles | ||||||
Fleet size | 28 | ||||||
Destinations | 32 | ||||||
Parent company | Philippine Airlines | ||||||
Headquarters | R1 Hangar, Andrews Avenue, Nichols, Pasay, Philippines | ||||||
Key people |
| ||||||
Website | www |
Air Philippines Corporation, operating as PAL Express and formerly branded as Air Philippines and Airphil Express, is a wholly-owned subsidiary airline of Philippine Airlines.[3][4] It is PAL's regional brand, with services from its hubs in Manila, Clark, Cebu, and Davao.[5][3]
The airline has been re-branded a number of times, first as Air Philippines, then Airphil Express, and is now known as PAL Express. After a series of financial losses, Air Philippines ceased operations until it was acquired by investors from Philippine Airlines. After the acquisition, the airline was re-launched as PAL Express, operating some routes and slot assignments of its sister company Philippine Airlines until its management decided to re-brand the carrier as a budget airline known as Airphil Express.[3] However, in March 2013, the airline name was reverted to PAL Express. As a codeshare partner of Philippine Airlines, PAL Express operates as a full service carrier within a low-cost model.[6]
PAL Express is Philippine Airlines' answer to Cebu Pacific's dominance in the low-cost travel market in the Philippines. It has allowed PAL to focus on the premium market, where PAL does not have competition among other airlines.[4] PAL Express gained a significant increase in passengers following its launch as a low-cost carrier.[4] The airline is currently in fleet acquisition mode to support its regional route expansion plan.[7]