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A pennysaver (or free ads paper, Friday ad or shopper) is a free community periodical available in North America (typically weekly or monthly publications) that advertises items for sale. Frequently pennysavers are actually called The Pennysaver (variants include Penny Saver, Penny-saver, PennySaver). It usually contains classified ads grouped into categories. Many pennysavers also offer local news and entertainment, as well as generic advice information, various syndicated or locally written columns on various topics of interest, limited comics and primetime TV listings.
The term is widely used in eastern North America from Ontario through New York, Pennsylvania, and Maryland, though there are pennysavers elsewhere. Pennysavers are sometimes published by a locally dominant daily newspaper as a brand extension of their publication and featuring advertisements published in the same style as the parent newspaper.
The PennySaver was a publication distributed in California. Formerly owned by Harte-Hanks, it and its website were sold to OpenGate Capital in 2013.[1] The publication went out of business in May 2015. OpenGate was subsequently sued for not providing proper notice before firing hundreds of employees.[2][3]
In May 2016, a group of former PennySaver employees resurrected the publication in southern California's Inland Empire and northern Orange County.[4]
- ^ "OPENGATE CAPITAL SIGNS AGREEMENT TO ACQUIRE PENNYSAVER FROM HARTE-HANKS, INC". opengatecapital.com. September 19, 2013. Retrieved October 28, 2013.
- ^ "PennySaver Goes Out Of Business After 50 Years Without Notice, Shocking Workers". CBS Los Angeles. CBS. Retrieved 24 May 2015.
- ^ "Archived copy" (PDF). Archived from the original (PDF) on 2015-08-07. Retrieved 2016-02-18.
{{cite web}}: CS1 maint: archived copy as title (link) - ^ "The PennySaver is coming back nearly a year to the day it was shuttered". Orange County Register. 2016-04-12. Retrieved 2018-04-25.