Persuasive writing is a form of writing intended to convince or influence readers to accept a particular idea or opinion and to inspire action.[1] A wide variety of writings, such as criticisms, reviews, reaction papers, editorials, proposals, advertisements, and brochures, utilize different persuasion techniques to influence readers. Persuasive writing can also be employed in indoctrination, as well as political and philosophical arguments, and intellectual discussions[2]. It is often confused with opinion writing; however, while both may share similar themes, persuasive writing is backed by facts, whereas opinion writing is supported by emotions.[3]
Persuasive writing is non-fiction writing where writers utilize logical arguments, and carefully chosen words and phrases. Some pieces of literature rooted in the fiction genre can also be categorized as persuasive writings.[4]