Pinoy baiting is the act engaged by non-Filipino individuals, usually celebrities or YouTubers, who post content online with the intention of getting the attention of Filipinos, by acting surprised, giving superficial and insincere praises, and other forms that gives supposed recognition to the Philippines or its people.[1]
Such actions and subsequent responses by Filipinos have been criticized as a form of cultural cringe, and that Filipinos should not constantly require validation from non-Filipinos about themselves or their country.[1][2]