Pirkka (brand)

The Pirkka logo

Pirkka is a private label brand used by grocery stores owned by the Finnish Kesko chain.

The first Pirkka products came onto the market in 1986.[1] In February 2013 there were over 2200 Pirkka products.[2] About 80% of Pirkka brand products made by Kesko are foodstuffs.[2]

Pirkka is listed in the "Well known brand names" list kept by the Finnish patent and register office.[3]

  1. ^ Pirkka löi itsensä läpi, Taloussanomat 11 June 2006. Accessed on 11 November 2013.
  2. ^ a b Laatu ja edullisuus ovat Pirkka-sarjan menestystekijöitä, Kesko 28 February 2013. Accessed on 11 November 2013.
  3. ^ Well known brand names, Finnish patent and register office. No open access. Excerpts can be ordered for payment.