Premium Friday

Premium Friday is a campaign to promote consumer spending advocated by the Japanese government[1] and Japanese business organizations.[2] It had been expected to have a favorable effect to the movement to improve work style.

  1. ^ "METI Announcement: What is Premium Friday?".
  2. ^ Kyodo, Jiji. "'Premium Friday' campaign draws little attention in Tokyo". The Japan Times. Archived from the original on 27 April 2017. Retrieved 26 April 2017.