Project Piaba

Project Piaba
Established1991; 33 years ago (1991)
FoundersNing Labbish Chao, Gregory Prang
TypeNon-governmental organization
Legal statusCharity
PurposeConservation of the Amazon River basin
HeadquartersNew England Aquarium
Director
Scott Dowd
Websitehttp://projectpiaba.org/

Project Piaba /pˈɑːbɑː/ is a fishery initiative located on the Rio Negro tributary of the Amazon River. The program both promotes and researches sustainable aquarium pet fish collection and its impact on the environment. The name of the project comes from the Brazilian Portuguese word, piaba [ˈpjabɐ], which means "little fish",[1] referring specifically to the cardinal tetra (Paracheirodon axelrodi).[2] Project Piaba is an ongoing project with annual research expeditions to the Rio Negro region.[2] Because of the sustainable nature of the project, its slogan is "Buy a Fish, Save a Tree!"[3]

  1. ^ Montgomery, Sy (21 March 2013). "Buy a Fish, Save a Tree". Discover Magazine. 34 (3): 26–27. Retrieved 6 August 2015.
  2. ^ a b "Project Piaba". New England Aquarium. Archived from the original on 21 July 2015. Retrieved 7 August 2015.
  3. ^ "Project Piaba History". Project Piaba. Retrieved 7 August 2015.