Read my lips: no new taxes

"Read my lips: no new taxes."

Bush delivering the famous line at the 1988 convention

This article is part of a series about George H. W. Bush
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"Read my lips: no new taxes" is a phrase spoken by American presidential candidate George H. W. Bush at the 1988 Republican National Convention as he accepted the nomination on August 18. Written by speechwriter Peggy Noonan, the line was the most prominent sound bite from the speech. The pledge not to tax the American people further had been a consistent part of Bush's 1988 election platform, and its prominent inclusion in his speech cemented it in the public consciousness.

The line later hurt Bush politically. Although he did oppose the creation of new taxes as president, the Democratic-controlled Congress proposed increases in existing taxes as a way to reduce the national budget deficit. Bush negotiated with Congress for a budget that met his pledge, but was unable to make a deal with a Senate and House that was controlled by the opposing Democrats. Bush agreed to a compromise, which increased several existing taxes as part of a 1990 budget agreement.

In the 1992 presidential election campaign, Pat Buchanan repeatedly cited the pledge as an example of a broken promise in his unsuccessful challenge to Bush in the Republican primaries. In the general election, Democratic nominee Bill Clinton, running as a moderate, also cited the quotation and questioned Bush's trustworthiness.^[1] Bush lost his bid for re-election to Clinton, prompting many to suggest his failure to keep the "no new taxes" pledge as the primary reason for his defeat.^[2]