Red or Dead

Red or Dead
Company typePrivate
IndustryFootwear
Optician
Founded1982; 42 years ago (1982)
HeadquartersLondon, UK
ProductsShoes, glasses
BrandsSpecsavers
ParentPentland Group
Websiteredordead.com

Red or Dead was a fashion designer and manufacturer, started in London in 1982 by married couple Gerardine Hemingway and Wayne Hemingway. They designed products such as shoes, spectacles, bags and watches.