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| Reddy Express Coles Express (currently phasing out) | |
| Company type | Subsidiary |
| Industry | Automotive and retail |
| Founded | July 2003 |
| Headquarters | , Australia |
Number of locations | 723 (2022) |
Key people | Leah Weckert (CEO)[when?] |
| Products | Petrol, convenience and grocery |
| Revenue | $1.1 billion (2022) |
| $42 million (2022) | |
Number of employees | 4,800 (2022) |
| Parent |
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| Website | reddyexpress |
Reddy Express, formerly Coles Express, is an Australian chain of convenience stores at Shell Australia petrol stations. Until it became controlled by Viva Energy in May 2023,[1] Coles Express was a trading name of Coles Group.[2] Then in September 2023, Coles Express was renamed Reddy Express.
The business venture and corresponding fuel discount offer was launched by Coles Myer (predecessor of Coles Group) in July 2003 in response to the similar offer by rival Woolworths some years earlier, proving attractive to shoppers. Coles Myer purchased the retail business of Shell Australia multi-site franchisees for $94 million.[3] Shell Australia (later also sold to Viva Energy) continue to be the exclusive supplier of fuel products, leases the service station property to Coles, and maintains the presence of the "pecten" and other Shell branding on the price board and other signage. The reasoning behind the term “Reddy” is a stylised version of the word "ready" due to the stores convenience-based nature.
- ^ "Viva Energy completes acquisition of Coles Express". Viva Energy. Retrieved 27 July 2023.
- ^ "Coles Group Limited 2022 Annual Report" (PDF). Coles Group. August 2022. Retrieved 24 May 2023.
- ^ "Fletcher upbeat about Coles Express". Australian Financial Review. 15 October 2003. Archived from the original on 26 October 2012. Retrieved 30 August 2009.