| "Redrum" | ||||
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| Single by Era Istrefi featuring Felix Snow | ||||
| Released | 24 February 2017 | |||
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| Length | 2:49 | |||
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| Era Istrefi singles chronology | ||||
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| "Redrum" on YouTube | ||||
"Redrum" (palindrome for "Murder") is a song by Kosovo-Albanian singer and songwriter Era Istrefi featuring Australian producer Felix Snow. The song was written by Istrefi, David Singer and William Vanderhayden, and produced by Felix Snow and Mark Ralph. It was released for digital download and streaming on 24 February 2017 by B1 and Ultra. It is a dance, pop and R&B song, focusing on the concept of materialism, with Istrefi telling her love interest to remain true to himself.
"Redrum" garnered positive reviews from music critics, who praised its appeal and lyrics as well as Istrefi's vocal delivery. A femme fatale-influenced music video was uploaded to Ultra's YouTube channel simultaneously with the single's release, portraying Istrefi within a murderous aesthetic. Commercially, the song peaked atop in Albania and reached the top 30 in the Commonwealth of Independent States (CIS) as well as the top 50 on Billboard US Dance/Electronic Songs chart.