Road Improvement and Development Effort or RIDE is a plan for road projects in Horry County, South Carolina, including Carolina Bays Parkway, Veterans Highway and Robert Grissom Parkway. The first phase, costing $1.1 billion, was being paid for by hospitality taxes. The second phase, called RIDE II, was being paid for through a one-cent sales tax approved by Horry County voters November 7, 2006.[1][2][3] RIDE III was being planned as of 2013[4] and voters approved a penny tax in 2016.[5]
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