 | This article needs additional citations for verification. (November 2008) |
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| Product type | Antacid |
|---|---|
| Owner | Procter & Gamble |
| Country | U.S. |
| Introduced | 1954 |
| Markets | Americas, the United Arab Emirates and Fiji |
| Previous owners | Warner-Lambert Pfizer McNeil Consumer Healthcare Chattem (subsidiary of Sanofi) |
| Tagline | "Rolaids—that's how you spell relief" |
| Website | www |
Rolaids is an American brand of calcium and magnesium-based antacid produced by Procter & Gamble. It was invented by American chemist Irvine W. Grote in the late 1920s, and originated with manufacturing in Chattanooga, Tennessee, under one of Chattem's forerunner companies, which manufactured the brand for Warner-Lambert; Warner-Lambert merged with Pfizer in 2000.
In 2006, McNeil Consumer Healthcare, a subsidiary of Johnson & Johnson, acquired the brand from Pfizer Consumer Healthcare. In 2013, McNeil sold the brand to Sanofi,[1] following a two-year period where the brand was pulled off the market due to product recalls resulting from quality control and manufacturing issues that also kept former fellow antacid brand Pepcid AC's "chewables" product and other fellow McNeil products like some varieties of Tylenol off store shelves for the same period.[2] Rolaids returned to the market at the beginning of September 2013 under Chattem ownership with new packaging, trade dress, and a new liquid variety. On March 27, 2024, the brand was acquired by Procter & Gamble.[3]
Rolaids tablets come in many different flavors, including original peppermint, cherry, freshmint, fruit, tropical, punch, cool mint, berry, and apple.
- ^ Friedman, Alexi (8 January 2013). "Johnson & Johnson sells its troubled Rolaids brand to Sanofi". The Star-Ledger. Retrieved 9 September 2013.
- ^ Pare, Mike (9 January 2013). "Rolaids next on Chattanooga-based Chattem's plate". Chattanooga Times Free Press. Retrieved 9 September 2013.
- ^ "The Procter & Gamble Company (NYSE:PG) acquired Rolaids from Lil' Drug Store Products, Inc". MarketScreener. 27 March 2024. Retrieved 30 April 2024.