 | |
| Type | American lager |
|---|---|
| Manufacturer | Anheuser-Busch InBev |
| Distributor | Latrobe Brewing Company |
| Introduced | 1939 |
| Alcohol by volume | 4.4% |
| Color | Golden yellow |
| Website | rollingrock.com |
Rolling Rock is a 4.4% abv American lager[1] launched in 1939 by the Latrobe Brewing Company. Although founded as a local beer in Western Pennsylvania, it was marketed aggressively and eventually became a national product. The brand was sold to Anheuser-Busch of St. Louis, Missouri, in mid-2006, which transferred brewing operations to New Jersey while continuing to label the new beer prominently with the name of Latrobe.