SLL (South Korean company)

SLL
Company typePrivate subsidiary
Industry
  • Entertainment
  • Media production
FoundedSeptember 1, 1999; 25 years ago (1999-09-01) in Seoul, as Cyber JoongAng[1][2]
Headquarters
Sangamsan-ro 38, Sangam-dong, Mapo-gu, Seoul
,
South Korea
Area served
Worldwide
Key people
Kim Si-kyoo (CEO)[3]
Products
Services
  • Production
  • Distribution
Owner
  • J Contentree (JoongAng Group): 50.97%
  • JTBC: 5.61%
  • Hong Do-Do: 4.08%
  • JoongAng Holdings: 3.89%
  • Hong Jeong-in: 1.2%
  • Others: 34.25%
ParentJTBC
SubsidiariesSee subsidiaries
Websitesll.co.kr

SLL (Korean: 스튜디오 룰루랄라; acronym for Studio LuluLala), formerly known as JTBC Studios (Korean: 제이티비씨스튜디오), is a South Korean drama production, distribution and talent management company.[4] It is a subsidiary of JTBC.

In 2022, JTBC Studios was rebranded as SLL as part of worldwide Korean content expansion. SLL is an acronym for "Studio LuluLala" with the meaning of "LuluLala" in Korean signifying "express joy and adventure", and the name was based on their then existing multimedia production house, prior to the company name change.[5][6]

  1. ^ "JTBC스튜디오". JTBC STUDIOS (in Korean). Retrieved October 19, 2021.
  2. ^ "JTBC Joints: JTBC콘텐트허브, 'JTBC스튜디오'로 변경! 국내 시장 넘어 글로벌 체제". JTBC. February 26, 2020. Retrieved August 7, 2021.
  3. ^ Jun-hee, Park (June 1, 2021). "JTBC Studios takes over Wiip, eyes global content industry". The Korea Herald.
  4. ^ "South Korea aims to have a bigger footprint in Hollywood. This deal could be a major step". Los Angeles Times. July 20, 2021. Retrieved July 22, 2021.
  5. ^ "JTBC's New Look as Studio LuluLala Heralds Plans to Expand to the Next Level". Variety. April 24, 2022.
  6. ^ "JTBC Studios takes a more open approach as the new Studio LuluLala". Korea JoongAng Daily. April 19, 2022. Retrieved July 1, 2022.