Native name | 에스엠브랜드마케팅 |
---|---|
Company type | Private |
Industry | |
Founded | August 19, 2008 |
Headquarters | 648, Samseong-ro, Gangnam District, , South Korea |
Parent | SM Entertainment |
Website | www |
Footnotes / references [1] |
SM Brand Marketing (Korean: 에스엠브랜드마케팅; SMBM) is a South Korean intellectual property, licensing, management, marketing consultation, planning, and management consulting company under SM Entertainment. The company was established on August 19, 2008, and has operated SM Town Coex Artium, Sum, Sum Market, and Sum Café. It currently employs its e-commerce platform SM Town &Store and retail store SM Town &Store@DDP.