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Native name | 三千里 |
|---|---|
| Company type | Public |
| Industry | Bicycle |
| Founded | 1944 |
| Headquarters | Gangnam-gu, Republic of Korea |
Key people | Kim Seok-Hwan, CEO |
Number of employees | 190 (as of 2011) |
| Website | samchuly |
Samchuly is a leading bicycle company, and the largest bicycle manufacturer and retailer in Korea. Headquartered in Seoul, South Korea, Samchuly currently operates a manufacturing facility in Uiwang, with a production capacity of 300,000 bicycles per year. The company's offerings consist of folding bikes, women's bikes, children's bikes, racing bikes, mountain bikes and special bikes under brand names such as Andre Kim, Appalanchia, Cello, KENIA, HOUND, NEXT and Lespo.
Samchuly employs 190 employees, while having over 3000 individual retail stores in all areas throughout South Korea. Samchuly bicycles are also sold in countries such as the United States, Japan, and in various countries in Europe. Samchuly bicycles have been used in international competitions such as the 1988 Olympics and the 2002 FIFA World Cup.[1]
Samchuly is known to have top Korean celebrities represent the brand as spokespeople such as Son Ji Chang, Seo Taiji, Fin.K.L, and Han Hyo-joo.
The CEO is Kim Seok Hwan, who is the grandson of Kim Chul-Ho and the founder of Kia Motors.[2]