Santa Cruz Bicycles

Santa Cruz Bicycles, LLC
Company typeDivision
Founded1993; 31 years ago (1993)
Founders
HeadquartersSanta Cruz, California,
US
Key people
Folkert Lamsvelt (CEO)[1]
ProductsBicycles
ParentPon Holdings
Websitesantacruzbicycles.com

Santa Cruz Bicycles, LLC is an American division of Dutch conglomerate Pon Holdings that manufacturers mountain bikes in Santa Cruz, California.[2] They sponsor the Santa Cruz Syndicate, a downhill racing team. The company moved premises from 104 Bronson Street to 2841 Mission Street in 2013 .[3] Formerly owned by NHS, Inc. On July 3, 2015, Santa Cruz Bicycles was sold to Pon Holdings, a family-owned Dutch conglomerate with a bicycle division including brands such as Cervélo, Focus and Royal Dutch Gazelle.[4]

  1. ^ Pasko, Jessica M. (2024-01-31). "This week in Santa Cruz County business: Santa Cruz County Bank marks two decades, new funding rounds for local tech & new CEO for Santa Cruz Bicycles". Lookout Santa Cruz.
  2. ^ Santa Cruz Bicycles COMPANY
  3. ^ Video: A visit to the Santa Cruz Bikes factory - BikeRadar Magazines Archived 2013-01-06 at the Wayback Machine
  4. ^ Santa Cruz Bicycles sold to Pon Holdings, the owner of Cervélo and Focus