Scope (mouthwash)

Scope Mouthwash logo (1997–2009)
Scope Mouthwash logo (2009–present)
Scope Outlast logo (2009–2012)
Crest Plus Scope Outlast logo (2009–2012)

Scope is a brand of mouthwash made by Procter & Gamble.[1] It was introduced in 1966, and for many years has been a competitor of Listerine, the longtime dominant mouthwash product.[2]

  1. ^ Hodock, Calvin (2007). Why Smart Companies Do Dumb Things. Prometheus Books. pp. 20–21. ISBN 978-1591025689.
  2. ^ Klara, Robert (January 17, 2013). "Perspective: The Big Kiss-Off. Scope's prudish days are over". Adweek. Retrieved 2014-05-09.