Simba Dickie Group

Simba Dickie Group
Company typePrivate GMBH
IndustryRetail
Founded1982; 42 years ago (1982)
Fürth, Bavaria, Germany
FounderFritz Sieber and Micheal Sieber
HeadquartersFürth, Bavaria
Key people
  • Michael Sieber (CEO)
  • Uwe Weiler (COO)
  • Manfred Duschl (CFO)
  • Florian Sieber (Co-CEO)
  • Heinrich Sieber (CEO)
ProductsToys
631 Million Euros
Number of employees
3,200
Websitesimba-dickie-group.de

The Simba Dickie Group is a German toy manufacturer founded in 1982 as Simba Toys. The Group is the fourth largest toy manufacturer in Germany. The company's slogan is "We love to make toys".

The company's headquarters are located in Fürth with operations in Lavans-lès-Saint-Claude and Hong Kong. Over 70% of the whole turnover is generated through foreign market sales.[citation needed] The Simba Dickie Group has subsidiaries in 30 countries worldwide and 8 production facilities. They also make Nintendo plush toys of the Super Mario franchise.[1]

  1. ^ "Super Mario". Simba Toys. Retrieved May 10, 2023.