Slice (drink)

Slice
Can of lemon-lime Slice
Product typeFruit-flavored soft drink
OwnerPepsiCo (in Asia)[1]
CountryU.S.
Introduced1984; 40 years ago (1984)
MarketsAsia
Websitepepsico.com.pk/slice

Slice was a line of fruit-flavored soft drinks originally manufactured by PepsiCo and introduced in 1984[2] (to replace the Teem brand) but discontinued by PepsiCo in North America in the late 2000s.

Slice was reintroduced in India by PepsiCo in 2008 as a mango-flavored fruit drink[1] where it is currently advertised as Tropicana Slice.[3]

The trademark rights for “Slice” in the United States and Canada were acquired by "New Slice Ventures LLC" in 2018, [4] which introduced it as a brand of sparkling water containing organic fruit juice.[5]

  1. ^ a b Slice becomes the thickest mango drink in India; Unveils a new brand campaign featuring brand ambassador Katrina Kaif Archived 2022-11-23 at the Wayback Machine on PepsiCo India (press release), 27-02-2020
  2. ^ Siegner, Cathy (February 14, 2018). "Slice bets on nostalgia factor with summer relaunch". Food Dive. Retrieved 2024-06-29.
  3. ^ "PepsiCo India - Slice". www.pepsicoindia.co.in. Archived from the original on 14 December 2018. Retrieved 25 June 2018.
  4. ^ Pomranz, Mike (December 5, 2018). "'80s Soda Brand 'Slice' Is Back - But It's Completely Different". Food & Wine. Retrieved 2024-06-29.
  5. ^ "Slice Delivers Sparkling Water Splashed with Organic Fruit Juice". www.prnewswire.com. December 5, 2018. Retrieved 2024-06-29.