Standard Motor Company

Standard-Triumph International Limited
FormerlyThe Standard Motor Company Limited
IndustryAutomobile
Founded1903 (1903) in Coventry, UK
FounderReginald Walter Maudslay
Defunct1968 (1968) (British Leyland)
Fate
HeadquartersCanley, ,
Key people
ProductsMotor vehicles and Ferguson tractors
BrandsStandard, Triumph, Ferguson
Parent

The Standard Motor Company Limited was a motor vehicle manufacturer, founded in Coventry, England, in 1903 by Reginald Walter Maudslay. For many years, it manufactured Ferguson TE20 tractors powered by its Vanguard engine. All Standard's tractor assets were sold to Massey Ferguson in 1959. Standard purchased Triumph in 1945 and in 1959 officially changed its name to Standard-Triumph International and began to put the Triumph brand name on all its products. A new subsidiary took the name The Standard Motor Company Limited and took over the manufacture of the group's products.[1]

The Standard name was last used in Britain in 1963, and in India in 1988.

  1. ^ Standard-Triumph Changes. The Times, Tuesday, 6 October 1959; pg. 17; Issue 54584.