Country | Canada |
---|---|
Broadcast area | Canada |
Headquarters | Montreal, Quebec |
Programming | |
Language(s) | English |
Picture format | 1080i HDTV (downscaled to letterboxed 480i for the SDTV feed) |
Ownership | |
Owner | Craig Media (50%, 2001–2005) Viacom (National Amusements) (50%, 2001–2005) CHUM Limited (2005–2007) CTVglobemedia (2007–2011) BCE Inc. (2011–2016) Stingray Group (2016–present) |
Parent | CTV Limited (2007–2011) Bell Media (2011–2016) |
Sister channels | Stingray Loud Stingray Vibe Stingray Retro Stingray Country |
History | |
Launched | December 6, 2001[1] |
Former names | MTV2 (2001–2005) PunchMuch (2005–2011) Juicebox (2011–2016) |
Links | |
Website | Stingray Juicebox |
Stingray Juicebox is a Canadian discretionary music specialty channel owned by Stingray Group. It is a commercial-free channel that broadcasts music and music videos aimed towards children and teens.
The channel was first established in 2001 by Craig Media as MTV2; it operated as a licensed version of the U.S. channel of the same name, and acted as a sister to its MTV Canada channel. The service was licensed by the CRTC as part of a planned suite of five channels devoted to specific genres of music videos; MTV2 was the only channel of the suite to launch, which drew the ire of CHUM Limited, the parent company of MuchMusic, to file a complaint with the CRTC, accusing MTV2 Canada of airing more programming much like its sister channel MTV, that exceeded its licence and being a MuchMusic competitor. After the sale of Craig to CHUM in 2004, the channel was relaunched in 2005 as PunchMuch—an interactive spin-off of MuchMusic featuring viewer-voted music videos.
In 2011 under Bell Media ownership, the network adopted its current format. In 2016, Juicebox and its sister channels were sold to Stingray Digital.