The Streisand effect is an unintended consequence of attempts to hide, remove, or censor information, where the effort instead increases public awareness of the information.
The effect is named for American singer and actress Barbra Streisand, whose attorney attempted in 2003 to suppress the publication of a photograph showing her clifftop residence in Malibu, taken to document coastal erosion in California, inadvertently drawing far greater attention to the previously obscure photograph. The effect exemplifies psychological reactance, in which the attempt to hide information instead makes it more interesting to seek out and propagate.[1][2][3]
The 'Streisand effect' is what happens when someone tries to suppress something and the opposite occurs. The act of suppressing it raises the profile, making it much more well known than it ever would have been.
Another unintended consequence of this move could be that it extends the kerfuffle over Ms. Abdul's behavior rather than addressing it. Mr. Nguyen called this the 'Barbra Streisand effect', referring to that actress's insistence that paparazzi photos of her mansion not be used