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| Client | Rick Perry 2012 presidential campaign |
|---|---|
| Running time | 30 seconds |
| Release date(s) | December 7, 2011 |
| Country | United States |
"Strong" is an American political advertisement that aired on television as part of Rick Perry's 2012 presidential campaign. The advertisement was broadcast since December 7, 2011, for the 2012 Republican Party presidential primaries.
The ad was targeted at Christian, socially conservative voters.[1] It raised controversy for addressing gay people in the military and religion in public schools, largely due to Perry's disapproval of the former.[2]
The video went viral and inspired a number of parodies.[3] During the primaries, it became one of the most disliked videos on YouTube.[4]
- ^ Burlij, Terence (December 7, 2011). "Rick Perry's latest TV ad appeals to religious voters". Newshour. PBS. Retrieved November 26, 2012.
- ^ Gibson, Megan (December 9, 2011). "Rick Perry's 'Strong' Ad Racks Up Dislikes, Parodies". Time. Retrieved November 26, 2012.
- ^ Feldmann, Linda (December 12, 2011). "'Perrodies'? How Rick Perry ad spawned a viral Internet sensation". The Christian Science Monitor.
- ^ Barthel, Mike (December 9, 2011). "Why Do People Want Rick Perry To Be More "Disliked" Than Rebecca Black?". Village Voice. Retrieved May 5, 2016.