Sylvester da Cunha

Sylvester da Cunha
Born(1930-10-19)19 October 1930
Bombay, British India
Died21 June 2023(2023-06-21) (aged 92)
Mumbai, Maharashtra, India
OccupationAdvertising professional
Known forCreation of the Amul girl campaign
SpouseNisha da Cunha
Children1
RelativesGerson da Cunha (brother)

Sylvester da Cunha (19 October 1930 – 21 June 2023) was an Indian advertising professional and theatre personality. He was most famously known for creating the Utterly Butterly advertising campaign and the Amul girl mascot for the Indian dairy cooperative Amul. He also served as a consultant to multinational agencies including the World Bank, UNICEF, and the International Bank for Reconstruction and Development on various projects linked to food and nutrition.