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Tanittamiḻ Iyakkam (Tamil: தனித்தமிழ் இயக்கம், lit. 'Independent Tamil Movement') is a linguistic-purity movement in Tamil literature which attempts to avoid loanwords from Sanskrit/Prakrit, English, Urdu and other non-Dravidian languages. The movement began in the writings of Maraimalai Adigal, Paventhar Bharathidasan, Devaneya Pavanar, and Pavalareru Perunchitthiranaar, and was propagated in the Thenmozhi literary magazine founded by Pavalareru Perunchithiranar. V. G. Suryanarayana Sastri (popularly known as Parithimar Kalaignar), a professor, was a 19th-century figure in the movement; in 1902 he demanded classical-language status for Tamil, which it received in 2004.