A poster for the Australian Red Cross from its earliest days, when it was established just nine days after the commencement of World War I by Lady Helen Munro-Ferguson as a branch of the British Red Cross. The organisation grew at a rapid rate. Lady Helen wrote to the mayors of every shire and municipality in Australia asking them to initiate a local branch, most of whom acted on her suggestion. By November 1914, New South Wales alone had 88 city or suburban branches and 249 country branches, all established within the previous four months.Poster credit: David Henry Souter