The Bountiful Company

The Bountiful Company
Company typePrivate
IndustryRetail
Founded1971
HeadquartersRonkonkoma, New York, U.S.
Key people
Paul Sturman, CEO
ProductsNutritional supplements
RevenueIncrease $3 billion (2013)
OwnerNestlé
Number of employees
13,000[1]
Websitewww.bountifulcompany.com

The Bountiful Company is an American dietary supplements company. It is owned by Kohlberg Kravis Roberts, which sold most of the company's brands to Nestlé in 2021.[2]

It was originally known as Nature's Bounty, Inc. but changed its name to NBTY, Inc. in 1995.[citation needed] It then changed its name back to Nature's Bounty Co. in 2016.[3] It changed to its current name, the Bountiful Company, in January 2021.[4]

  1. ^ "The Nature's Bounty Co". Forbes.
  2. ^ "Nestle buys vitamin maker Bountiful's main brands for $5.75 billion". Reuters. 2021-04-30. Retrieved 2021-06-19.
  3. ^ "NBTY Debuts New Moniker, Updates on Refocusing Initiatives". Natural Products INSIDER. 2017-11-21. Retrieved 2021-06-19.
  4. ^ "Nature's Bounty becomes The Bountiful Company". Drug Store News. 25 January 2021. Retrieved 2021-06-19.