| The Launch | |
|---|---|
 | |
| Genre | Reality competition |
| Country of origin | Canada |
| Original language | English |
| No. of seasons | 2 |
| No. of episodes | 14 |
| Production | |
| Executive producers | Scott Borchetta Paul Franklin |
| Running time | 60 minutes |
| Production company | Insight Productions |
| Original release | |
| Network | CTV |
| Release | January 10, 2018 – March 13, 2019 |
| Related | |
| Canadian Idol | |
| Infobox instructions (only shown in preview) | |
The Launch is a Canadian reality music competition series broadcast by CTV, which premiered on January 10, 2018.
Each episode of the series follows five emerging musicians competing for a chance to have a debut single released commercially. The series was described by its executive producer and lead mentor, Scott Borchetta, as being a contrast to other music competition formats such as American Idol, by being formatted as a self-contained program (rather than a long-term competition with viewer voting), and emphasizing the work of record producers in tailoring new songs to the prospective performers. The series also leverages the platforms of CTV's parent company Bell Media, including its radio stations, in order to promote its winners.
The series was renewed for a second season which aired on CTV between January and March 2019,[1] and Bell sold international format rights to Sony Pictures Television.
- ^ "CTV Announces 2019 Midseason Schedule Headlined by Hit Original Series THE LAUNCH and CARDINAL in January". Bell Media The Lede. 2018-12-20. Retrieved 2019-08-24.