The Long Tail (book)

The Long Tail: Why the Future of Business Is Selling Less of More
First edition cover
AuthorChris Anderson
LanguageEnglish
SubjectInternet, retailing, e-commerce
GenreNon-fiction
PublisherHyperion
Publication date
July 11, 2006
Publication placeUnited States
Media typePrint, e-book
Pages256 pp.
ISBN1401302378
Followed byFree 

The Long Tail: Why the Future of Business Is Selling Less of More is a book by Chris Anderson, editor in chief of Wired magazine.[1] The book was initially published on July 11, 2006, by Hyperion. The book, Anderson's first, is an expansion of his 2004 article "The Long Tail" in the magazine. The book was listed in The New York Times Nonfiction Best Sellers list.[2] It was shortlisted for the Financial Times and Goldman Sachs Business Book of the Year Award on 18 September 2006.[3]