 Paperback edition | |
| Author | Malcolm Gladwell |
|---|---|
| Language | English |
| Subject | Psychology, sociology |
| Genre | Non-fiction |
| Publisher | Little Brown |
Publication date | March 2000 |
| Publication place | United States |
| Media type | Print (paperback) |
| Pages | 304 |
| ISBN | 0-316-34662-4 ISBN 0-316-31696-2 (first edition) |
| OCLC | 55586972 |
| 302 22 | |
| LC Class | HM1033 .G53 2002 |
| Followed by | Blink |
The Tipping Point: How Little Things Can Make a Big Difference is the debut book by Malcolm Gladwell, first published by Little, Brown in 2000. Gladwell defines a tipping point as "the moment of critical mass, the threshold, the boiling point."[1] The book seeks to explain and describe the "mysterious" sociological changes that mark everyday life. As Gladwell states: "Ideas and products and messages and behaviors spread like viruses do."[2] The examples of such changes in his book include the rise in popularity and sales of Hush Puppies shoes in the mid-1990s and the steep drop in New York City's crime rate after 1990.
- ^ Gladwell 2000, p. 12.
- ^ Gladwell 2000, p. 7.