Thrill the World is an annual international dance event and world record breaking attempt, in which participants simultaneously emulate the zombie dance seen in the music video of Michael Jackson's "Thriller". The dancers perform in unison at locations throughout the world, and can range from kids and pre-teens to the elderly. Ines Markeljevic created the event "Thrill Toronto" where she taught a group of 62 zombies the dance in a mere couple of hours and they set the first Guinness World Records for Largest Thriller Dance in one location, at a community hall in Canada. Ines Markeljevic is dance instructor and entrepreneur from Toronto, Canada, whose personal mission is to unite the world through dance.
Following the Guinness World Record setting event in Toronto, Canada in 2006, Ines Markeljevic launched Thrill The World in 2007. 1,722 people in 80 cities from 17 countries participated in the event. Donations were made during the Irvine, California dance to the American Red Cross, who used the money to aid victims of the October 2007 California wildfires. The year after, Thrill the World returned for its second event, in which 91 venues from 13 countries participated. The event coincided with the 25th anniversary of Jackson's album Thriller. The event takes place every year on the Saturday preceding Halloween.